A home is worth what a buyer would pay for it — not what the house across the street sold for two months ago. Premarket is how Australian property gets priced honestly.
Three agents will give you three different appraisals. A hundred buyers give you a number with a story behind it.
The old playbook hasn't been updated in twenty years. Premarket replaces it with something honest.
The old way
The Premarket way
Open homes are optional with Premarket — and you can test buyer response before or during whatever wider campaign you run.
No strangers walking through your kitchen on a Saturday. No competing buyers anchoring against each other in your bedroom. Private inspections only — by appointment, with serious buyers.
Gather real buyer evidence before or during a wider marketing campaign. Many agents run Premarket alongside full professional photography and marketing — it's not a substitute for either.
Your home doesn't appear on the public portals unless you choose. No nosy neighbours. No price-history damage if you change your mind.
Test the market privately before committing to anything. Talk to your local agent about a Premarket campaign.
Open the property your agent sends you, share a price opinion, and register interest — no account needed.
When a listing agent shares a property with you, submit a price opinion or register interest on behalf of your client — the same tools every buyer has.
Agents can start their first campaign today. Home owners can ask their agent. Buyers open the link their agent sends them.