Your local real estate agent represents your property on Premarket. No open homes required. No public listing risk. Just real buyers, real opinions, and real evidence — collected privately through your agent.
Important — Premarket is agent-led
Every Premarket property is represented by a licensed local agent. They know your suburb, your buyer pool, and the negotiation dynamics that protect your price. Your job is to choose a great agent — and then ask them to run the campaign through Premarket so you both work from the same buyer evidence.
A listing that sits too long. A price that gets corrected. A neighbour who finds out before you're ready. Premarket fixes all three.
Your address doesn't appear on realestate.com.au or Domain. No nosy neighbours. No price-history leaving a trail.
Your agent shows you anonymous price opinions and registered interest from genuine buyers — before you commit to anything.
Gather real buyer evidence before or during your wider marketing campaign — the photography, styling and marketing spend stay entirely your and your agent's call.
Three agents will give you three different appraisals. A hundred buyers give you a number with a story behind it.
Buyer's agents and qualified buyers register interest privately. Skip the tyre-kickers. Skip the open homes.
If the data is strong, list with confidence. If it's not, pause without the embarrassment of withdrawing a campaign.
Your agent runs every step. You get a private dashboard, real numbers, and the option to keep going or stop at any time.
1 · Choose your agent
Pick a local agent you trust. They represent your property and run the entire campaign on your behalf — you can't list directly.
2 · Build the private campaign
Your agent uploads basic property details, a photo or two, and a guide price. The whole thing takes a couple of minutes.
3 · Distribute privately
The campaign goes to qualified buyers and buyer's agents only — never to the public portals. No open homes. No street signs.
4 · Buyers respond with evidence
Real buyers submit anonymous price opinions and register interest. Your agent sees it the moment they check.
5 · Decide with confidence
Sell off-market, run a confident on-market campaign with proven demand, or pause and revisit later. Your call.
Median buyer opinion
A clear midpoint of what buyers think your home is worth right now.
Price distribution
See exactly how the opinions are spread — tight cluster or wide range.
Demand signals
See interest registrations as they come in.
Opinions submitted
See how many buyers have shared a price opinion so far.
Already have an agent? Ask them about a Premarket campaign — it's free for you to discuss and they may already be set up. Don't have one yet? We can help you find one.